Quote:
Originally Posted by Fuzz
I assume that's the studios throwing AMC a lifeline for awhile. You don't just pay someone for doing nothing. I suspect this deal won't last all that long, if the studios see success in the direct to consumer model.
|
As long as the studios see movie theatres as a viable option, the agreement will last. That said I agree with you in that it could be a very short marriage.
Anyhow, some interesting stats to add to the equation.
Watching movies in the theater vs. via a streaming service U.S. 2018-2020
Quote:
|
According to a study held in March 2020, just 18 percent of adults said that they strongly preferred seeing a movie for the first time in a theater, and 27 percent said that they would much rather stream the film at home than visit a cinema. Preferences for watching a new release in a cinema instead of via a streaming service in the United States changed significantly between 2018 and 2020, signaling a shift in consumer behavior and potentially a risk for movie theaters in the country.
|
https://www.statista.com/statistics/...tching-movies/
