I don't know how the local tv contracts work, but I wonder if the owners wanted the revenue from local tv rights leading to the decision. That's all I can think about.
From the players standpoint they probably just want the freedom to do whatever they want. In times like this though, for health and continuity of the league, you can't have your cake and eat it too. It's almost a foregone conclusion that the season won't be completed. I'd give it a 75% chance it's cancelled.
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