If the goal of your "protest" is to make people scared enough that they effect the political changes you want to see, that's actually called "terrorism", not protesting.
The purpose of a protest is to show the authorities that there are a large number of people who believe passionately enough about their cause that they're willing to organize and take the time to protest for it, and to raise public awareness.
Who do you think is made fearful by these riots? Is it the people who don't think any change is needed? You really think this whole episode is frightening those people into changing their tune? Do you think rioting frightens police, or does it galvanize them and allow them to view themselves as the forces of law and order protecting society from chaos, rather than taking the time to examine how they do their jobs?
If you want to scare bad cops, the attention should be focused entirely on what happened to the police involved here, including the prosecution and murder trial. Not on people smashing windows and setting cars on fire.
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