Is a market where there are still stadiums that won't sell out so saturated that there is excess demand being unmet? Doesn't seem likely.
Could another men's league start up with fresh teams and have a go at competing against the NHL in the same markets? Seems like a stupidly tough proposition.
Is women playing instead of men playing a big enough difference to bring out a whole new group of customers with needs not being met by the current league? I really doubt it.
It's not even a men vs women issue.
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"If stupidity got us into this mess, then why can't it get us out?"
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