Because so many people are apathetic when it come to bank fees. I'm pretty anal about using my own bank, but most people I know are not. If people would stop using "just any" machine, then the fees would go down until the price was fair.
I didn't mind paying $1 to use another machine. Now that it's upwards of $4 per withdrawl, that is a significant amount. On a $60 withdrawl, that works out to 2400% interest. (if you want to look at it that way)
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