Quote:
Originally Posted by sureLoss
And yes. From the information I can find, Scotiabank agreed to pay $20 million over 20 years for the naming rights of the Saddledome in 2010.
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You would think they should be able to get around $5 million per year on the new arena. The Flames/City will make sure to name the new arena something generic. <Sponsor> Arena, <Sponsor> Place, <Sponser> Centre, etc. They don't want the same problem with people just calling the Scotiabank Saddledome the Saddledome or dome.