Quote:
Originally Posted by shermanator
This photo pretty much says it all about their pricing strategy, doesn't it? Almost all reasonably priced seats purchased, and almost all unreasonably priced seats available. If people want to get the message across that they priced things wrong, IMO this is the best way to do it.
Of course, the club has to actually look at changing things up pricing wise. I have a feeling Ian Allison is far too stubborn to do anything of the sort.
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I think the club has really overestimated the appeal of Spruce Meadows as a venue. I know it's unique and the amenities are first class but at the end of the day, the venue is not the primary product. Soccer is. To me, that graphic makes it clear that there's a solid market in Calgary at the 20-40 dollar price point. But not many people are going to pay $70 plus dollars week in and week out. To me, getting as many bums in seats without torpedoing your bottom line should be the first priority in season one. Look at the atmosphere a packed house created on the island last weekend. Pacific FC is creating demand for their product. Cavalry are missing a huge opportunity here.