Calgarypuck Forums - The Unofficial Calgary Flames Fan Community - View Single Post - 2018-19 NBA and Raptors thread

jayswin · 12-03-2018, 08:09 PM

The most annoying thing about the Blue Jays and Raptors is they're both top 5 in ratings and should be considered "in" markets that the league wants, but because of how they sell advertisements, Canadian markets are basically Antarctica in both league's eyes.

EDIT: In 2015/16, the Blue Jays were locked in number one in ratings, basically doubling the league's number 2 market in New York (Yankees) with 900k-1.2 million viewers a game to New York's 400-500k and yet ratings experts explained that it just didn't matter that much to the league.

Basically, 200-400k in the States is gold compared to 800-1mil in Canada.

12-03-2018, 08:09 PM	#155
jayswin Celebrated Square Root Day Join Date: Mar 2006 Exp:	The most annoying thing about the Blue Jays and Raptors is they're both top 5 in ratings and should be considered "in" markets that the league wants, but because of how they sell advertisements, Canadian markets are basically Antarctica in both league's eyes. EDIT: In 2015/16, the Blue Jays were locked in number one in ratings, basically doubling the league's number 2 market in New York (Yankees) with 900k-1.2 million viewers a game to New York's 400-500k and yet ratings experts explained that it just didn't matter that much to the league. Basically, 200-400k in the States is gold compared to 800-1mil in Canada. Last edited by jayswin; 12-03-2018 at 08:16 PM.