If the numbers in that Rogers thing are correct and I'm reading it right, they had a profit margin of 37% in 2017.
This:
https://www.vodafone.com/content/ind...rch-2018.html#
Indicates that Vodaphone made 4.3 billion Euro (6.61 billion CAD) on 46.6 billion Euro in revenue. So, 9.2% profit margin.