All sport is going to have the same problem, each new generation brought up on video games and worldwide media is not going to have much patience for either lulls in the game or losing seasons and little attachment to their local team, you see this with soccer, you can date soccer fans by their Man U, R Madrid Barca', Man City or Chelsea shirts, they may like the local team but only if they are winning.
How you come up with a sport that is always exciting, every team is a winning team within year or so and the players don't get brain damage is going to be the challenge
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