Quote:
Originally Posted by Strange Brew
I do think there is a psychological difference between a $110 ticket and a $100 ticket with 10% ticket tax. The team can promote and market a $100 ticket and the tax is added at the end.
So definitions of HRR aside, a seller prefers tax being added separately.
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Absolutely. It’s the same with ticketmaster. If a friend asks me how much I paid for a concert ticket, my brain automatically comes up with the list price, so I say something like $40, and it’s implied that there are fees on top but it doesn’t really matter. I rarely if ever say $55.
Works in liquor stores too.