Quote:
Originally Posted by ComixZone
What's cool is that in KK's response to one of the questions - it does sound like we're going to get to see the actual design of the $500M building that the Flames have in mind.
I'm pretty excited about that.
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The Flames have under-estimated the power of renderings and good design from the start. Renderings, if done well, get people excited and shift focus from hard facts to softer narratives that you can sell. It's important especially when your financial proposals are dubious at best.
As the wise business man Cosmo Kramer once said, you don't sell the steak, you sell the sizzle. It's doubly true when your steak is slightly rancid chuck.