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Originally Posted by JFK
How much? What's the dollar figure? What are these people spending on restaurants and hotels?
Figures not anecdotes. What's the economic impact of a major concert in a major city.
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How would a concert that came to town compare with the juno awards from several years ago?
Heres what the study said on that
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This research found that the Juno Awards had a significant economic impact on Calgary’s metropolitan area and the rest of Alberta: “the economic impact generated a significant increase in the local and provincial GDP, increased employment, and increased tax revenues for all three levels of government.”
• Total economic impact of $11.3 million benefiting Calgary and Alberta (Calgary: $7.9 million; rest of Alberta: $3.4 million);
• An estimated $5 million in direct expenditures by out-of-town visitors and the Juno Award organizers, the Canadian Academy of Recording Arts & Sciences (CARAS);
• $5.3 million impact on Alberta’s GDP (Calgary: $3.5 million; the rest of Alberta: $1.8 million);
• Strong impact on employment, estimated at $3.1 million and 82 full-time job equivalents (FTEs) (Calgary: $2.4 million and 68 FTEs; rest of Alberta: $0.7 million and 14 FTEs);
• $1.7 million in tax revenue (municipal: $275,333; provincial: $490,772; federal $982, 535)
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