I'm surprised kids would be excited about free swimming coupons. Like how would you even get that kind of on-the-spot feedback? I would think they open their bag and have a slight feeling of disappointment as a piece of paper goes fluttering down. Where would the opportunity be in that transaction for you to even explain what it is you gave to them and then for them to tell you how awesome it is?
It's not like they're paying for swimming, anyway. Their parents do. And as a parent, if my kid got a free swimming coupon I'd be annoyed. Now they want me to take them swimming and we're super busy as is and I don't really want to flap around in some nasty cesspool anyway.
Of all the coupons you gave out, a very low percentage of them will be used, and of the ones that aren't used, 100% of those kids will be disappointed while the parents feel guilty.
Wish people would just stick to candy/toys (like the glowsticks).
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