Quote:
Originally Posted by polak
That's the production budget. The total break even cost is probably a lot higher than that. I read an article in Variety that said it'll have to hit $800 million world wide to be considered a success. Not out of the question but also far from a guarantee with such bad press. BvsS did it but it had Batman fighting Superman....
First result on google:
http://www.denofgeek.com/us/movies/s...-to-break-even |
An anonymous industry veteran eh? Is he the the guy who supplies the Orange Julius guy with his intel......or is it the other way around?
Seriously, I know this movie spent a lot on marketing but over 4x the production budget to break even seems extreme. If that's standard very few movies ever break even. Plus that doesn't take into account DVD, merchandise, netflix, etc...