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					Originally Posted by Iowa_Flames_Fan  Night one of the DNC drew slightly higher ratings than night 1 of the RNC.  Although the headline simply states that ratings were "higher", the difference is only half a million viewers or so.http://variety.com/2016/tv/news/demo...nc-1201823316/ 
To be honest, I'm not sure what to do with stats like this anymore.  Viewership of the RNC was down slightly over past years, but I wonder if that isn't simply an effect of people generally watching less television than they used to. | 
	
 
Yeah. Total impact is likely bigger because you can get passive impact from Facebook posts, tweets, instagrams, etc. The total reach is really hard to gauge now and I think TV numbers tell us nothing