Quote:
Originally Posted by Finger Cookin
Pretty sure Nielsen and Numeris know how to properly measure a media market. It's just what they're in the business of doing.
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I didn't mean to suggest otherwise, it's the issue with using that 'media market' to use it as a basis for NHL market. When you're including places several hours away as part of the media market, it loses most of the useful information in the point it was trying to establish when gate revenue is such a high priority for the teams. Not a ton of season ticket holders are going to be making the three hour commute from Medicine Hat to catch the games in Calgary.
Quote:
Originally Posted by Resolute 14
If you add up the communities within 25 miles of Calgary (as I did just yesterday for a Reddit thread) you get 1.43 million people. That is just Calgary, Airdrie, Okotoks, Chestermere, Cochrane, Rockyview County and MD Foothills.
Lethbridge and Medicine Hat alone put you over 1.6 million.
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Yes, obviously you can get to 1.6M using Lethbridge, Medicine Hat and Red Deer. The issue is those are three hours away in some cases which distorts the numbers to the point of losing a lot of the meaning. Depending on exact location, from Vegas you can get to LA and Phoenix in 3 1/2 hours (obviously they wouldn't have a reason to be Vegas fan like Medicine Hat would have for being a Flames fan).