Quote:
Originally Posted by TheAlpineOracle
In what world does changing to a provider in another country get publicly advertised and sold as a marketing gimmick? Name me one other example of this. If you ever see a US company switch to Canadian Beef and publicly decree how great their program is I'll sign you the deed over to my house. That company would be as good as bankrupt within a year.
This isn't moving your IT services to India to save costs, this is taking a fundamental Canadian Agriculture industry and underhandedly crapping on it while hiding behind a ridiculous certification that is meaningless. Anyone who knows anything about the food industry knows that Canadian standards are significantly higher than their US counterparts. I have direct experience in the industry (both with Canadian and US producers), and there's no comparison in the quality of beef raised, produced, and butchered in Canada compared to the US. There's no difference in how the cows are raised, but the US often uses cheaper feed and the FDA generally has much lower standards than CFIA (administers for Health Canada).
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Holy crap you're acting like they tweeted:
"Hey Alberta, You and your beef can go #### yourself #SorryNotSorry"
They decided they were going to try and get this certification. Alberta beef farmers couldn't meet this certification. That's it. Jesus. It's not some targeted attack on Alberta Beef. They had their chance to be compliant but they didn't have the paperwork or whatever it was. Clearly not a single Alberta Beef Farm cared about Earls business enough to change their practices (why would they, it's probably a drop in the bucket). Earls didn't even mention Alberta beef once. If they came out and said "Alberta beef is known to be pumped with dangerous steroids and mad cow disease" then that would be an attack. Simply changing your suppliers is not an attack in any way.
In what world is a company supposed to accept being handcuffed by suppliers?
Earls: "Hey we wanna serve certified humane beef but in order to advertise that, we need you guys to do this...."
Alberta Beef Farmers: "Nah"
Earls: "Okay, thanks anyways".
Earls are some how bad guys for doing this?
Also just because overall the US might have lower quality standards in the food industry doesn't mean that one specific supplier doesn't blow all Alberta Beef producers out of the water...