I think the major disconnect is that we will never agree on what a "positive contribution to society" means.
I'm going bald, and I genuinely think that my life would be improved ten fold if I had a cure for it. My life is pretty damn good now, so don't take this as a complaint, but I know that generating self esteem has extreme positive value in society.
Self esteem issues lead to a lot of other societal issues like crime and addiction. Curing something that can so drastically affect someone's self esteem (see the balding vs. gray thread for proof) is of immense societal benefit.
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