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Originally Posted by polak
It's cause it's combining their two biggest franchises.
Unfortunately for DC, they've completely f***ed up the groundwork for this (would've been a lot better if this was Nolans universe still) so it probably won't come any where near those numbers. If this was a Christopher Nolan movie, it'd probably crush the Avengers and probably come closer to Star Wars.
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Nolan's universe, which was both closed and grounded in reality, really wouldn't allow for a Superman. The studios made the right decision with limiting Nolan's work to 3 films, as the story had run it's course. Adding super-powered aliens to that mix would just be strange.
In order to combine Batman with any of the other Justice League members, you need a total re-imagining from what Nolan presented.
DC's choice moving forward was to do an individual Batman movie and then combine it with Superman, or just go straight for the combo. Given how recent the Nolan movies were, I 100% see why they made the decision they did.