The inevitable happened, and layoffs hit Rogers Sportsnet yesterday:
http://torontosportsmedia.com/sports...continue/20626
Of note about ratings:
Quote:
How bad is it?
Well consider that Calgary Flames games dipped to sub 100k household numbers I’m told. The Vancouver Canucks are in the 300k and under range. Toronto? The numbers are beyond weak. Leafs vs. Minnesota brought in 379k, that’s not a good sign.
HNIC? Well the first games should be around 2 million. Now? barely hitting the 1 million mark.
Again, I don’t think this has much to do with Sportsnet or the product they are creating.
The buds on TSN last week pulled in around 500k.
I tweeted how brutal the trade deadline numbers were last week, the lower of the 2 stations pulled in 79k.
Here’s my conclusion, Bettman Inc. has been solely focused on the health of and potential to grow the game in the USA that the audience has started to fizzle in Canada. They’ve taken their eye off the puck.
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I think that blogger is way off base in believing that Rogers is losing viewers through no fault of its own though.