The purpose of the All Star Game from the league's perspective is to sell advertising space and generate interest in non-traditional markets or among casual fans.
Anything that creates a "story" is a good thing as far as the league is concerned. That is why people voting for Scott and thinking that they are making some kind of point are being misguided. All it does is show that people are interested and that interest is creating a story to follow. I am sure the league loves every minute of it.
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"A pessimist thinks things can't get any worse. An optimist knows they can."
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