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Originally Posted by Finger Cookin
Yep, those Rey toys are sure being pushed hard. Just like Disney did with Black Widow for the Marvel toys.
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Lots of Rey girls clothing and Princess Leia build a bear.
It's great though that these types of decisions are being made for marketing reasons. Typically the Hollywood reasons for not casting women and minorities in lead roles is that those movies do not perform as well and aren't as attractive to international markets.