Rogers are the richest owners in baseball, by a significant margin too. Teams mentioned like the Yankees and Red Sox and Dodgers all spend absurd money, but I'm guessing they aren't losing much, if any money at all. They also are unique like the Yankees in that they own the network that broadcasts games, which allows them to make more money without the middle man. Rogers, even when the Jays weren't winning, likely weren't losing any significant money.
We saw it last year with the spike in ratings and undoubtedly merchandise sales, the Jays can be the 2nd or 3rd most popular sports entity in Canada after the Habs and Leafs. Just imagine how popular they could be if they were a consistent contender. Yes, seven years and $217 million is a ridiculous contract and likely an albatross by year five, but if the Jays won even one World Series in those first four years, wouldn't it be worth it? All that extra money and support? Developing long term fans?
__________________
"Think I'm gonna be the scapegoat for the whole damn machine? Sheeee......."
|