I always laugh at the comments about Dana/UFC suffering when a champ loses. At this point Zuffa are hype machines and known how to build stars. Remember the posts how the UFC is going to suffer when GSP retired, Silva lost etc etc? New stars emerged, new stars will continue to emerge. While those guys left Ronda Rousey and Connor Mcgregor dominated the ppv market like those before them.
In meantime the rematch will be huge dollars for the UFC and Ronda is still a bonafide star.
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