Calgarypuck Forums - The Unofficial Calgary Flames Fan Community - View Single Post - Star Wars Episode VII The Force Awakens Anticipation Thread *NO SPOILERS*

SuperMatt18 · 10-23-2015, 12:56 PM

The one thing Star Wars will have is repeat viewings.

You know if this thing is actually a very good movie that the big fans will go see it 2 or 3 times.

If they can capture enough of the casual audience, the repeat viewings of the hardcore fans will be what puts them over the top.

And I think they will have that casual audience because unlike 1, 2, & 3 which were more about the core fan base, Star Wars has done a good job of making their brand something that kids think is cool again. Between the Star Wars Lego (collectibles and video games), Clone Wars TV show, Disney Infinity, and the new Rebels tv show they are really making it something that is popular with kids again.

When I was a kid (especially around Episode 1) Star Wars wasn't something that was prevalent outside of the movies, now Star Wars is everywhere. They have done a good job a creating a new generation of fans in the last 10 years in advance of the new trilogy.

It really is crazy that Disney was able to buy it for only $4 billion. If they can do this right the revenue stream opportunities are endless.

10-23-2015, 12:56 PM	#1772
SuperMatt18 Franchise Player Join Date: Feb 2007 Location: Calgary, AB Exp:	The one thing Star Wars will have is repeat viewings. You know if this thing is actually a very good movie that the big fans will go see it 2 or 3 times. If they can capture enough of the casual audience, the repeat viewings of the hardcore fans will be what puts them over the top. And I think they will have that casual audience because unlike 1, 2, & 3 which were more about the core fan base, Star Wars has done a good job of making their brand something that kids think is cool again. Between the Star Wars Lego (collectibles and video games), Clone Wars TV show, Disney Infinity, and the new Rebels tv show they are really making it something that is popular with kids again. When I was a kid (especially around Episode 1) Star Wars wasn't something that was prevalent outside of the movies, now Star Wars is everywhere. They have done a good job a creating a new generation of fans in the last 10 years in advance of the new trilogy. It really is crazy that Disney was able to buy it for only $4 billion. If they can do this right the revenue stream opportunities are endless. Last edited by SuperMatt18; 10-23-2015 at 01:03 PM.