Lays are funny. Ketchup chips are usually a strong flavor, for example, but when they came out with that curry about 7 years ago it tasted like salt with a little curry. People who don't like curry will not buy them and people who love the curry will want a strong flavor, but they were so weak that they sucked. Butter Chicken is a great idea, but if it's only half flavored it would suck. That post about beans on toast is a good one. I'll have to try them out.
How are these ones? Lot's o' flav or are they meh.
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