[sureLoss]

Forbes on how this might just be the beginning of a major digital content provider:
http://www.forbes.com/sites/maurybro...tech-spin-off/

What will BAM Tech be?

Much like MLB Advanced Media, with its CEO Bob Bowman steering direction, it will be agile—moving smoothly to where the technology landscape is headed. This is a core reason so many have gone to MLBAM as a turnkey solution in providing digital media. They are reliable, scalable, and agile in providing quality streaming content.

Certainly, BAM Tech will go after more content. There has been the early foray into 120 Sports a first-of-its-kind network partnership involving multiple leagues and media properties created for the digital generation in short clips. But if you look to the horizon, this is just a small sliver of where content can go. If you begin to pull in more content, likely through a partner that supplies it, there becomes vast channels to tap. While there has been nothing said of a partnership, couldn’t the already tight relationship with Apple that MLBAM has allow for a stream of content to flow through them? Or could BAM Tech become the streaming service to go after Netflix or Hulu by offering up a broad spectrum of content, including some live sporting events such as the NHL and PGA? And, in purchasing content, they could work on distribution through yet other channels.

None of this has yet happened, and it’s possible that some of it won’t. The future changes so fast in digital media that forecasting where BAM Tech could be in 5 years is to say that you can see clearly into the digital future, and that’s no easy feat. Still, the spin-off is primed to happen. The spin-off will surely be lucrative for the partners, with Major League Baseball becoming the prime beneficiary. The value of BAM Tech would likely be worth several billion dollars.