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troutman · 03-26-2015, 08:53 AM

Too much competition? [Tilted Kilt on 17th closed in January]

http://www.macleans.ca/economy/busin...-breastaurant/

If you’ve not yet heard of “breastaurants,” gird yourself: they’re about to roll out across Canada. And this new generation of mammary-centric casual dining chains—with their slick thematic formats, man-cave mentality and hyper-friendly female servers schooled in “touchology”—makes Hooters seem downright quaint.

Over the past decade, the “breastaurant” has emerged as the second-fastest growing sector in the casual dining industry behind upscale burgers

“Breastaurant” customers are 80 per cent male, range in age from 21 to 35, and are not necessarily single

The fact that Hooters allowed its brand to wither provided an opportunity, says Tristano, as did the availability of locations with good lease rates due to the economic downturn. Hooters, a US$1-billion juggernaut with 455 locations (11 in Canada), has become as dated as its servers’ suntan-coloured pantyhose and orange nylon shorts. Sales declined more than 7.5 per cent last year. Over a dozen locations have closed and its CEO recently jumped ship to Twin Peaks.

03-26-2015, 08:53 AM	#3
troutman Unfrozen Caveman Lawyer Join Date: Oct 2002 Location: Crowsnest Pass Exp:	Too much competition? [Tilted Kilt on 17th closed in January] http://www.macleans.ca/economy/busin...-breastaurant/ If you’ve not yet heard of “breastaurants,” gird yourself: they’re about to roll out across Canada. And this new generation of mammary-centric casual dining chains—with their slick thematic formats, man-cave mentality and hyper-friendly female servers schooled in “touchology”—makes Hooters seem downright quaint. Over the past decade, the “breastaurant” has emerged as the second-fastest growing sector in the casual dining industry behind upscale burgers “Breastaurant” customers are 80 per cent male, range in age from 21 to 35, and are not necessarily single The fact that Hooters allowed its brand to wither provided an opportunity, says Tristano, as did the availability of locations with good lease rates due to the economic downturn. Hooters, a US$1-billion juggernaut with 455 locations (11 in Canada), has become as dated as its servers’ suntan-coloured pantyhose and orange nylon shorts. Sales declined more than 7.5 per cent last year. Over a dozen locations have closed and its CEO recently jumped ship to Twin Peaks. Last edited by troutman; 03-26-2015 at 08:59 AM.