Quote:
Originally Posted by CroFlames
This is great stuff fellas, thanks again. And thanks for putting up with my noob questions.
It sounds like a guy's end goal should be a Superocean, a Submariner or a Seamaster, but take a few baby steps along the way until you get there.
By the time one acquires his Superocean, Submariner, or Seamaster, he will have a few decent watches and learn a thing or two as well 
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I think the goal is to find watches that appeal to you, and that you're comfortable wearing. I have a few watches that I wear, the most expensive being 10X the cheapest. Whenever I'm out, no one notices the price... they notice the dial, the band, or how it plays with what I'm wearing.
So just go and have fun with it.
And if it is your first time, I'd say spreading out $3000 on a few watches is better than blowing it on one Seamaster. The time will come for the Seamaster, but having 3-4 watches for now will be more enjoyable.
Aside from some of the other not-so-popular brands already mentioned by other posters, check out the Hamilton line of watches as well. Older Swiss brand, now Americanized, that is cost effective (starting 500 or so...) and relatively stylish. Some models look really good with nato bands. I don't have one (yet!) but have seen them in person and they're attractive.