Quote:
Originally Posted by RedMileDJ
Also, I feel this is part of Sportsnet's agenda to slowly do away with Hockey Night in Canada. So that in 6 years, when the deal with the CBC is done, they can wipe it away and just have their own identity.
4 years after that, we'll see the CBC fold and disappear.
/TinFoilHat
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Hockey Night in Canada will always remain since it's an NHL property. But Once the four year deal with CBC is done, I could see Rogers not renewing it and have it be a full on Rogers Sportsnet brand. They will be working over the next few years to shift the identity of the brand over from CBC's legacy to their own.