Offshore Service Call Centres
I've spent the last 53 minutes on a call with Direct Energy Customer Service Centre to get an account closed for the property that I own and get a refund sent or credited back. This was my third call to them in three weeks and it has been nothing but torture. DE Call Centre is somewhere in SE Asia. Reps are very polite usually but often not too helpful. They are difficult to understand and not empowered by the their employer to resolve any issues without "speaking to my supervisor and investigating further". This system is not really working to service customers. Save costs, yes, but that's it. I have similar experiences with Air Canada CSD (try to find an item left in Vancouver airport through a service rep in India!).
I fully understand the concept of outsourcing when it makes production of goods and services more efficient and/or less costly. However; in case of overseas call centres, the quality of production (i.e. customer service) is significantly lower and less efficient. How does this kind of outsourcing benefit the Canadian economy exactly?
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