You know what would be awesome? If we had an event where everyone wore red, got together somewhere, drank beer and ate junkfood. Maybe there could be some entertainment, like a sporting event or something, with the athletes wearing red too! I think if you did that, people would pay to go to it all winter long. Of course, then you'd need to build some sort of indoor facility for it, but you could probably charge tickets for it and even charge higher prices for the beer and junkfood. If it worked, you could franchise it for different cities, with each city dressing in different colours. Anyone else think I'm on to something here?
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