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Originally Posted by DementedReality
well, i dont think he was being an a-hole. it was the very first thing that came to my mind as well.
sounds like he is going into the creative industry and cant even come up with his own name?
look, part of my job is evaluating vendors like this for our company, so i think i am qualified to speak. why would i hire a person to create my company image and brand when he is struggling to do it for his own company? imagine, he knows his vision better than anyone and he cant get it from brain to paper so to speak, how is he going to do that for a client? and in the niche he is in, he could very well be asked to rebrand a company, including its name.
just saying
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Well the one flaw in your scenario is that by the time his proposal got to you, he'd have a name for his company. Right? He hasn't even started. I'm a designer with tons of experience and I could never name my own company. I'd be so original I'd use "Jeff's Designs". Ask me to design packaging for something, and well, I'll kick ass, but name my own company? Forget it.