The thing to remember is that the extra capacity isn't really intended for around the clock programming. Even their press release suggests that there will be plenty of SportsCentre looping like we get now.
The big thing is live events. Even with 50% of the Premier League rights, they are often unable to show all of the games at once on their current channels (because there are multiple games on at the same time). They have been streaming the additional Premier League games on their web site already.
Even things like MLS have been hard to balance this year on their existing channels. They have boasted that all Vancouver Whitecaps games would be on TSN, although so far 2 have been on CTV BC (which is Bell, but only available regionally), and another they joined at halftime because of some Nascar race. Granted, they're still balancing NHL at the moment, which they'll always give top priority to, but there are times of the day where they simply can't carry everything that they want to live.
The fact is, without the NHL (nationally), they're going to have to carry a more diverse lineup of sports that could potentially conflict with each other.
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