Considering a coach probably gets paid as much as some random 3rd liner (I think most are in that 750-1.5 range, the top guys are probably around 2), but has far more influence on the success of the team, it's no wonder that teams give them more term to make them feel more comfortable. The return on investment is just good business sense.
I would imagine that teams would also have some sort of clause that if the fired coach gets a new job, their old contract is voided.
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