I think Burke has an altered agenda as to what he's telling the media / public; it's not wrong, but he knows the game a little bit more than he's leading on.
For example, he leads us to believe that he wants a truculent / big / physical team. He has gone on record as saying Johnny Gaudreau is not just small, but tiny - completely opposite what he prefers. However, I believe Gaudreau will be given every opportunity to make the team here, and he will sign here. No indication has been given by Johnny's camp that he will do otherwise.
Brian Burke is trolling the hockey world in a way, and it's hilarious because people are falling for it. He's pointing us in a direction for which he's walking slightly off from. That's what I think, anyways.
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