What local sports needs to realize is that they need to provide something differen than the networks (TSN, etc).
Part of that is covering the local amateur and other pro sports like the Vipers, college sports, etc.
But a bigger part of it should be going deeper into the local pro teams like the Flames. The local stations do this with the Stamps but when it comes to the Flames - where are you going to watch to get a good story? Probably not Global or CTV. And there's no reason for that. As the local broadcaster they should be able to go even deeper.
Show me something I don't get anywhere else and I'll watch.
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