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getbak · 02-19-2014, 07:51 AM

These are the latest radio ratings for the Calgary market: https://www.bbm.ca/_documents/decemb...plineRadio.pdf

Sportsnet 960 (CFAC) is the third least listened to station in the market. The only two lower are CBC-FM and CKMX, which changed from Classic Country to Comedy during the ratings period. I think both of those stations are relatively cheap to operate.

Sportsnet, on the other hand, has to pay for Flames rights and produce all of the game broadcasts. I'm sure they make decent money from advertising during the Flames broadcasts, but it probably barely cover costs.

Not surprising to see cutbacks taking place.

02-19-2014, 07:51 AM	#117
getbak Franchise Player Join Date: Feb 2006 Location: Calgary, AB Exp:	These are the latest radio ratings for the Calgary market: https://www.bbm.ca/_documents/decemb...plineRadio.pdf Sportsnet 960 (CFAC) is the third least listened to station in the market. The only two lower are CBC-FM and CKMX, which changed from Classic Country to Comedy during the ratings period. I think both of those stations are relatively cheap to operate. Sportsnet, on the other hand, has to pay for Flames rights and produce all of the game broadcasts. I'm sure they make decent money from advertising during the Flames broadcasts, but it probably barely cover costs. Not surprising to see cutbacks taking place. __________________ Turn up the good, turn down the suck!