Quote:
Originally Posted by undercoverbrother
Or you can look at it as a chance to market your players. If interest in the sport increases people will looked to the highest level they can find to watch/learn more.
If they don't like the Olympics, then start a World Cup. How are other sports, like soccer, able to get regular events that feature the best players in the world playing for their country? Aren't the owner's of Man U, et al, in the business of making profit?
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Hockey is not a true "Global" sport (i.e. like Soccer) I doubt the Olympics will help market the league at all especially out of North America.