[kermitology]

It's not counterintuitive. The higher the cap floor goes, the more teams are required to spend, but if gate revenues don't increase, teams are needing more of revenue sharing, and likely more teams will start dipping into that, meaning less for individual teams as payrolls continue to increase. Revenues drive increased requirement for spending, but if teams aren't mostly self sufficient, then they're ability to compete dries up, teams become less competitive, and gate revenues drop further because the team sucks and always will suck because their only able to scrape by at the floor.