Quote:
Originally Posted by Delgar
Exactly. This deal foreshadows the eventual demise of a cable subscription as we know it. You'll see people paying the content owners directly instead of say, Shaw, to see what they want.
For now, status quo, but being the exclusive content owner gives Rogers the ability to control it. Shaw will want to make deals with Rogers to continue to carry the SN channels, but beyond that intermediary step I expect that TV will be delivered over an internet connection where you buy your content direct, bypassing your cable provider.
Isn't Rogers also a cable distributor in the East?
|
Yes.. that's how they got their start. Biggest cable operator in Ontario. They are also in the maritimes.