when the tag/sticker is scanned an email and location where it was scanned gets sent to the owner of the item... maybe not for everyone but it saved me $200 the other day when my keys and FOB were left at Toys R Us. I quickly changed the info on my QR code to say I just lost them and was at the front of the store... Keys were scanned by an employee and had my keys within 5 minutes... All that for a small cost of less than $10
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