I find everything the Canucks Org tries to do is over the top. They try to be hip, cool, and artsy, but its all a bunch of gimmicks and come off as cheesy.
Their glowing ambiance background during post game pressers is cheesy.
The banners that come down in the playoffs with player projections on them while U2's 'Where the Streets Have No Name" and the flag carriers waiving the Canucks flags around was cheesy.
The new camera editing filters on CanucksTV that make everything look like a movie being shot in 24p is cheesy.
Add those LED lights to the pile. They are cheesy.
...it ain't easy being cheesy....