Quote:
Originally Posted by Burninator
So why do they still manufacture a two year old phone and sell it for $0 on a contract (4S) and why did they manufacture the 5c which sells for $99 on a contract? If they don't cater to the entry market wouldn't they only sell the newest model iPhone?
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Offering choice and courting the low end of the market are very different things. How much of Apple's marketing and sales resources are being used to market a low cost 4S vs. its flagship? probably very little
All it's doing is leveraging its production lines that are already geared up for the 4S and 5 to continue producing a lower cost alternative.