Quote:
Originally Posted by ken0042
What I think Apple should have done is:
- Discontinue the 4 and 4s
- Keep the 5s as the flagship device. $699 unlocked
- Keep the 5 as the "secondary" device. $499 unlocked
- Use the 5c, but have it contain the 4s CPU and guts, but keep the 5/5s screen size. $299 unlocked
They would have had their high and medium end, had a good device for under $500, and would have been able to grab some of the Android sub-$300 share.
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Apple has stated numerous times that they aren't market share oriented. When a company releases a new version of a product annually, and always increases volume of sales, what would be the attraction to moving into a low priced market? The confusion here is that rumor sites speculated that the iPhone 5c was a low cost iPhone. It isn't, it's a colorful iPhone targeted at Asian markets.
The posts in this thread are in large cost focused. Those users want two things, a cheap phone and a cheap plan. They also don't spend money on digital purchases once using the phone. Again, not Apple's focus.