Quote:
Originally Posted by Textcritic
Nice.
Yeah I must be some poorly educated sycophant with ridiculous friends because I think that patriotism fuels Tim Hortons commercial success...that must be it, and you would know, wouldn't you?
I actual fact, that is not really the argument I am making. I have no doubt that the vast majority of Canadians patron Tim Hortons not out of some sort of patriotic duty; they do so because they are convinced that Tim Hortons is the best coffee, sandwich and donut purveyor on the market. This is the conscious motivation, but DO NOT underestimate the enormous power of mass media and the effect that it can have on a culture that believes in some instinctive sense of patriotism. Tim Hortons ingeniously capitalised on these collective feelings in Canadians in the 90ies, and they used all that cheap social capital and common good will to sell their products—which as I have already noted are NOTHING SPECIAL, and NOT IN ANY WAY DISTINCTLY CANADIAN.
People may not remember or even realise why they think Tim Hortons is great, but I believe it is a mistake to fail to recognise the critical impact that their aggressively patriotic ad campaigns from the 90ies had on the success that they experience today.
|
Did I hurt your feelings? Sorry if my post was blatantly obtuse, I was just reciprocating yours. How you can possibly think that any more than a small percentage of people go to Tims out of a feeling of patriotism is beyond me. But now that you've gone and changed your opinion to say that now people go there because they think it is the bestest, I still have to disagree.
How about this: it's convenient, and it's good enough. There is no special feeling behind it. It's good enough, and it's right around the corner.
You're over analyzing things.
And way to slip in the word 'sycophant', big brain.