Quote:
Originally Posted by MattyC
Can't watch the vids at work (check them out later), but my argument is that this is not the cause of some mass marketing campaign Tim's came up with to instill themselves in the hearts of Canadians, it was Canadians that flocked to the stores, allowing them to put one every 15 feet in Canada. And it's Canadians that still today, even after all the evil indoctrination, come out to Tims in drothes. Tims would have been crazy not to latch onto it and play it up like they do. If you were a business owner, what would you do?
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Head been in the sand for a couple decades or something? Tim Horton's has aggressively marketed itself as a Canadian institution and cultural touchstone. It was a brilliant strategy.
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