Quote:
Originally Posted by Brannigans Law
Why does everyone keep bringing up the market size of Atlanta and Phoenix? No one was watching. No one ever watched. I just dont get it. I understand advertisers like to hear about they reach all these people but don't they also look at the numbers and come to the conclusion that it makes no difference??
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People in advertising only pay attention to the largest number put in front of them.
If you ran a powerpoint to the right bunch where one slide says 4.2 MILLION and the next reads "... venomous killer bees but only 4 thousand hockey fans", you could still get a hockey rink built anywhere you wanted.