Brand loyalty is interesting... I think I'm more of a quality loyalist more than anything. I will switch brands when a company starts to go downhill in terms of their products.
Ie. Sony's used to be awesome for TVs - but then they started getting built in places like Mexico. I used to only get Sony's but when I got a lemon, I started to branch out, and now have a Samsung and a Toshiba. LOL
I have the Apple Iphone, Apple TV, and Ipad... but still also have an ASUS laptop, and PC desktop - so again no definite brand loyalty.
I guess for cars, I have only had Honda and Acura, but that's because all the Hondas in our extended family have lasted at least 200000 + km (with my aunts civic going 375000 km - still working even when she got rid of it). Again it is more for quality that I stick with them, not really for any reason. If they start sucking, well, its time for a new brand (it would likely be a Toyota or Lexus though - again for reliability reasons).
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